Football is the biggest sport in the world and betting is one of the biggest pastimes in the world, so these two combined are obvious fireworks. Football betting has dominated the betting industry for decades now and continues to grow year by year, with this we are seeing more and more newcomers enter the betting industry and have some questions for the people who have been betting for a while or the bookies.
If you're ever browsing a bookmaker like Boylesports to find the latest Champions League odds and feel there is some good value or a team are favorites that you wouldn't expect, there will usually be a reason for this.
As we have said, they look at a range of things to make the odds as fair as possible and the past matches for either team and this gives them a good insight into the team's form and how they are playing in general.
They also look at the past fixtures between the two teams as well as other historical data to see who usually gets the better of the other. This is always a risky way to bet and look at betting because teams can change a lot in a year or even a few weeks.
As for the specific players, there are a lot of things that bookmakers look into before deciding on the odds. There are obviously a range of things that can affect players like form, injuries and suspensions.
If the team's striker hasn't scored a goal in five and their best player is out injured, they are more likely to not score a goal compared to a team that has an informed striker and a fully fit team. This could also affect the choice of team that you bet on. For example, if West Ham and Bournemouth were playing and West Ham were missing Paqueta, Kudus and Kilman, they would be more likely to lose.
Overall, the biggest thing is usually the location of the game because being home is very different to being away. When we look at teams with incredible home records, like Liverpool when Klopp was there and Man City now, they are more likely to win because they rarely lose at home.
This can go the other way too, when Man United had their long unbeaten away run, bookies would back them to get a result away from home. These are essential things for bookies and teams mentally as a good record can change how a team goes into a game.
Bookies have to have their finger on the pulse of the betting industry and what you will notice is that the odds of games and legs will constantly change throughout the day and as you get closer to kick off.
Usually, if a team's odds are of good value and seem to be too low, you should put it on quickly before they change the odds to make them lower. One way they check if the odds of a game need to be changed is by seeing how many people have placed the bet.
We are aware that some people love in-play odds because they usually have increased odds because of the time restraints. As the game progresses the odds of the game will change depending on what is happening, if a team is being dominated by the other, the team creating the most chances will have lower odds as they are more likely to get the next goal or winner.
Obviously, if a team is winning then the odds of them winning the game all together will be even lower, the higher odds for the losing team may be enticing for some players and who knows, anything can happen in football.
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